It’s 11 am thursday morning and I am actually
sitting at a coffee shop enjoying a nice cup
of coffee with a friend. We just finished playing
a 2 hour tennis game and we are getting ready
to go have some more fun at the shooting range.

My friend is on the phone so I decided to write
an email and share some quick tips that will help
you make more sales.

"7 things you MUST have on your Sales Page
that significantly increase sales"
1. A compelling Headline

Having a headline that states your BIGGEST
benefit and builds curiosity that leads your
reader to read further down your sales page
is a MUST.

MOST of your visitors will leave your page
BEFORE reading anything more than your headline
so the better the headline, the better the
chance to read more and close the sale

2. Listing your benefits

You should have a list of your benefits each
with an explanation on how this applies to
your reader (i.e. what is it going to do for them)

3. Testimonials

Do not underestimate the power of testimonials
Feedback from happy customers is one of the best
forms of "social proof".

I got a short story for you today

Last Wednesday I stopped at a coffee shop
to have some coffee and relax a bit.

So I was sitting outside at the patio watching
all these people in "work attire" rushing in and
out the door to grab a quick coffee on their
way to work

This guy from the next table over was complaining
to someone on his cellphone that "due to the economy"
canceled his internet connection at home and had to
come to the coffee shop to check his email every day.

I have nothing against cutting something you
dont need anymore, but  why cut something you
need, or enjoy when you can have it for free.

That’s right.

a $30/month internet connection can be easily
covered with selling 1 (JUST ONE) $30 product
every month online.

a $25 water bill can be eliminated with a simple
website that makes  0.84cents a day.

Even though I did not say anythng to that man, he
made a good enough point to write this letter to you
hoping that you will see how valuable even a small
producing website can be to your lifestyle.

I got good response about this video I made recently
so I decided to post it here for all my blog readers to
enjoy.

The video shows you step by step how you
can build or edit your own money making website Quickly
(NO EXPERIENCE NEEDED).

The video is about an hour long and is free.
I hope this helps you.

Watch “How to Build Websites Quickly” Here
(The link opens in new window so you can come
back and post your comments below.)

If you know anyone that can be benefited from this
video, send them to this blog post.

If you feel it’s appropriate please social bookmark this
blog post. Thank you.

Partner to Your Success,
-Socrates Socratous

Does your online business have a tour guide?

I am not talking about the travel industry
I am not talking about putting on your safari boots

If you are doing any type of online business
pay close attention to this article.

If you are doing Adwords, eBay, Affiliate marketing
or anything else, then understanding today’s
concept can be the key to your success.

There are 2 ways to find a hidden city in the jungle.

1. By chance. Meaning that you wonder around the
jungle long enough that you found the hidden city.
Lucky you. Chances of finding the city are slim
to none

2. Get a tour guide. Meaning that someone will show
you the EXACT PATH to the hidden city. Your chances
of NOT  finding it are slim to none.

The same goes for your website as well.

Your Goal is to take your customer by the hand,
through your selling adventure, and make sure
he arrives at the destination on YOUR TERMS.

In other words, become the tour-guide for your customer
and show them the way.

Lets take a look at the following picture
(Told you I was a top notch designer )

Everywhere I look, people are eager to generate traffic
to their websites with the hope of making a few bucks.

Is traffic really the holy grail of a successful internet business?

If you answered yes, THINK AGAIN…

Traffic is a very important part of a successful website
BUT if you dont have the other parts in places, it will be
a waste of time and money!

In order for your traffic to actually worth anything, you
must do SOMETHING with it.

I call this “The Journey“. The marketing term for it is
“marketing funnel”.

In short, it is the FLOW of traffic to and through your business.
It involves capturing some of the traffic (lead generation)
and moving the leads through different stages in order to
increase their value (value of your lead = how much
money you make from  a lead during the life of their relationship
with you.)

For example:

• 1000 visitors go to your website (traffic)
• 500 of them optin for a newsletter (leads)
• 50 of them purchased a $100 product (customers)
• 25 of those 50 purchased an additional $500 item (leverage)
• 10 of the 25 purchased a coaching program for $5000 
  (more leverage)