Differentiating in the information product business
is not only crucial to our success but sometimes
it becomes mandatory. Especially whey eBay changed
their policies to not allow downloadable products
to be sold through action or buy now type listings.

Turning a digital product into a physical one
used to be something savvy marketers did to
explode their sales. Now, when it comes to ebay
we are *forced* to move that direction.
Since the ebay changed happened, I started
receiving one question over and over again:

“How do I create a CD version of my ebook”

There are many ways to do this but one of my
favorite ones is “web style” approach.

If you are familiar with creating a simple website
this will be very easy for you to follow.

The basic idea here is to create a simple website
that delivers the ebook and all associated bonuses
and put the website on a CD. Then make it so
that when the CD is inserted in the computer,
the website starts automatically.

Here are the steps:

1. Create a folder on your computer that will
   contain all the files that will go on the CD.
   Call it: “CD folder”

After my 3 day event on June 27-29 I decided to get away
and relax a bit. Afterall teaching for 3 days straight is not
as easy as it may sound.

Anyway we went to vegas for 5 days, then on the 5th day
we decided to extend one more day since we are having fun
then 6 days turned into seven before I realized I was
“vegased out” and decided to get back to cali.

So I posted some pictures as I promised you in my previous email.

Here is a picture of the “Welcome to Nevada” Sign we saw on the
way in

The view from the room was breathtaking to say the least. With
a full front view of the “Strip” I felt was in heaven.
Reason I took that room was the promise of a “panoramic” view
through floor to ceiling windows on both walls (corner room)

Here are a few pictures I took from the room (I took these
as I was writing my last email to you)

Speaking of piggybacking on other people’s advertising. You can
take it as BIZZARE or maybe as a great business idea…