7 Tips to Successful Outsourcing for Internet Marketers

Posted by: Socrates Socratous on: Nov 1st, 2007

Dear friend,

Creating your own products, like software,
ebooks, websites etc, can be a very tedious
and fustrating process.

However, as every successful marketer knows,
outsourcing certain parts of your business
is a MUST since it allows you to focus on
the more important things that will make
you the money. (like marketing and JVs)

Easier said than done!

I ve hired and FIRED over 80 people before
I was able to find some quality people to
work with me long term.
(in the process I also created noumerous
products and other projects)

Through this journey, I ve been scammed,
pushed around, wasted valuable time before
I was able to understand how to do it right.

My “Trial and Error” approach was painful
but taught a few important lessons.

Today I want to share with you the 7 most
important things I like to do when I outsource
ANY project online.

** Socrates’ 7 Tips to Successful Outsourcing **

When you create your Bid offer

1. Be proactive.

Be as detailed as possible without
revealing the core of your project.
Give them as much information needed
to give you a good estimate but dont
spill the “beans”

2. Specifically ask for each deliverable

Make sure to itemize EACH deliverable
in your offer. for example, if you are
requesting bids for a mini website
– graphics in photoshop format
– the actual html files
– upload the website on Your server
– integration with autoresponder form
– full source code

3. Who owns what?

Make sure to mention that this was a work
for hire and all work MUST be original unless
otherwise discussed in writing. Also, You
are the SOLE rights owner of all images,
source codes, and everything else included
in the package. The contractor will not
be allowed to resell ANY of the material
you paid him to create

4. Timeframe
Be VERY specific on the timeframe of
the project. In fact, underestimate
the time you give them to complete.
Almost ALWAYS they will not be done
in time and this becomes a negotiation
edge for you.

5. The milestome Approach

On larger projects, it may be wise
to break it down into smaller pieces
and they are delivered and paid in
sequence. So, after part one is delivered
and approved, we move to part 2 etc.

6. Request the Bids

This is a biggie. Almost ALL major
freelance websites, will allow you to
invite contractors. DO IT immediately
after you post. Invite as many contractors
you are allowed on the site. (usually
around 200). This has a few benefits.
most importantly:
– you get bids fast
– You get them to compete
– more choices for you

7. Overseas contractors

Romania, Russia and India are my
countries of choice (in this order)
for anything related to:
Technical support, programming,
Graphics. They are also very
dedicated and inexpensive.

For writing projects, stick with
English speaking countries.

8. Bonus tip:

Include the following wording at the end:
“This project is a piece of cake if you
know what you are doing. Bid wisely. If
I like your work, I will hire you again
for my other projects”

9. Bonus Tip:

NEVER NEVER pay them in advance. Use the
escrow payment of the freelance site you
are using ESPECIALLY when you dont know the
person. After you work with someone for
long enough to trust them, you may make
other arrangements

The area of outsourcing is a bit more
complicated than this guide, but if you
do all 9 steps above, you will be way ahead
than the rest.

I will be speaking more about outsourcing
on the tele-coaching call this coming
thursday. I will start registering people
tomorrow at $97 per person.

However, since you are my subscriber you
can reserve your seat fr $47 today as part
of our halloween special.

The Thursday night call will start on:
6:00pm PST and will be 2 hours long.
60 minutes for lesson, and 60 min for
Q&A so you can ask YOUR question live.

Here is a shortcut to the reservation page
with the halloween special:


Till Next time,
Partner to YOUR Success,
-Socrates Socratous

P.S. After you complete the form at the link
below, you will receive your access info to your
email address immediately:


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  1. Ed Kohleron 04 Nov 2007 at 3:00 pm

    Great post. Switching from a do-everything mode to outsourcing content can be tricky. The above tips are a great start.

  2. Carolon 04 Nov 2007 at 7:36 pm

    This is an awesome article. Wish I had read it before contracting with someone to build me a website I have yet to see almost a year later. Of course, I paid up front too. :0( Well, now I know. Keep the great articles coming.

  3. rapidon 07 Nov 2007 at 1:39 am

    thanks for this 9 tips bro, socratesblog going to my bookmark page!

  4. Paulon 04 Feb 2008 at 6:56 am

    Very helpful information for anyone overwhelmed with decisions when contracting outside help.
    Sometimes we just need to let our tight grip loosen a little…we find we can get more done more efficiently!


  5. Techie Terion 12 Feb 2008 at 8:36 am

    Good tips!

    I also recommend using some sort of IM system or Skype when having discussions (Once you have retained a freelancer, or you have been hired) so you don’t have to wait until the other person gets the email and replies.

    This way you can record the call and it is easier than taking notes as your freelancer can concentrate more on talking and listening than note taking.

    Of course, it also depends on the time zones involved.

    However, it was still worth it to me to get up at 3AM (Or other equally early times) to talk to my clients as web design (And ebook design) is definitely dependent on clearly understanding what the client wants, likes and dislikes. 🙂

    “Techie” Teri

  6. The Wholesale Guyon 04 Apr 2008 at 7:29 pm

    Sorry, but I can’t register for your outsourcing course.

    Just wondering..

    Besides GetACoder, Freelance, etc, who is it in Romania, Russia, and India that you use?

    I mean, for someone jumping into the outsourcing pool for the first time, finding good programmers or anyone to do web work overseas can be risky business..

    Just wondering if you would share some reliable sources?

    I know that outsourcing is the key to getting things done, but you can get burned quick with the wrong contractors…

    Your thoughts?

    Robert The Wholesaleguy

  7. Kelvin Lohon 18 Oct 2008 at 5:13 am

    Your outsource experience is a great lesson for anyone.
    Wish you can let at least some cats out of the bags as to who and where are software,
    ebooks, websites etcthe reliable sources found.

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